The client was a leading global Life Sciences and material sciences company catering to segments like nutrition and health, polymers, pharmaceuticals, automotive, coatings and paints, electricals and electronics, life protection and housing. Specifically, with regard to bio-succinic acid, biofuels, biogas and bio-materials, the client requested UC to examine the market potential, the economics and the feedstock, and to list the active players in India who could be potential partners.
To examine the market potential, economics and feedstock, and to list active players in India who could be potential partners, UC adopted the following approach:
- Assessed feedstock availability and options in India including current and future district level regional mix
- Examined tradeoffs between food, energy etc., and market trends of bio-succinic acid, biomaterials, biofuels and biogas
- Examined government regulations and policies including incentives, subsidies, duties (direct, indirect, export/ import), and free trade agreements between Asia and Europe etc. across constituents such as farmers, producers, researchers etc.
- Identified key application segments and estimated the current and future market potential of bio-succinic acid, biomaterials, biofuels and biogas
- Defined the determinants of the economics of bio-succinic acid, biomaterials, biofuels and biomass
- Segmented potential partners, prepared a preliminary list of potential partners and assessed the capability and willingness of the potential partners
The client received a detailed understanding of the size, growth and dynamics of the bio-succinic acid, biomaterials, biofuels and biomass market in India. UC Strategy also provided a five-year forecast on the potential market size and the opportunities for the client across all the markets.