Developing a White Paper Case Analysis on Driving Marketing Initiatives through Thought Leadership for an International Container Terminal Operating Company

Logistics Consulting Services

Client Challenge

The client is a leading international container terminal operator. The client requested UC Strategy’s assistance in developing a white paper case analysis for its India business

 

Our Approach

In order to prepare a white paper, UC Strategy used the following approach:

  • Assessed and developed container trade overview
  • Characterised parameters for inland container logistics operations
  • Highlighted the logistics cost and its break up
  • Evaluated parameters for inland container logistics operators and highlighted the same
  • Highlighted the existing scenarios and challenges
  • Highlighted the future growth prospect and demand scenario.

 

Our Impact

The client received a well-defined white paper case study.

 

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