Construction & Building Materials
Market Analysis and Forecast for Insulation Materials in India
Client Challenge
Our client, a prominent player in the insulation industry focusing on Glasswool and Rockwool in India, sought to comprehensively assess and project the market size and future trends for various insulation materials. This included understanding their market share across key application segments such as Metal Building, HVAC, Industrial Piping, and Interior/Acoustics.
Our Approach
- Triangulated primary and secondary research to determine market size, considering demand and supply dynamics, and forecasted growth rates for insulation materials.
- Developed detailed snapshots for each application segment, identifying macro trends and drivers influencing insulation usage.
- Analyzed customer segments and competitive landscape to gauge market positioning.
- Sized the market based on critical parameters like fire safety, cost-effectiveness, installation practices, payback period, and comfort.
- Examined industry trends using macroeconomic indicators such as IIP, PMI, WPI, and BSE India Infrastructure Index to establish correlations beneficial to the client.
Results
- Provided the client with a comprehensive market size assessment for insulation materials in India for FY23.
- Forecasted market figures for FY26, segmented by application (Metal Building, HVAC, Industrial, Interior/Acoustics), material type (Rockwool, PU, Glasswool, etc.), and usage criteria (cost, practice, fire safety, payback, comfort).